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Our mission

The story of our founders

Away from reacting – toward decisions with a plan.

When everyday life is just about reacting,the essentials go unnoticed.

This is exactly what we experienced in practice: IT purchasing, legal, specialist departments – everyone in firefighting mode. Decisions still had to be made.

But the time for proper assessment, strategic planning, and genuine consultation became increasingly scarce.

What caught our attention

1) Licenses

Market and licensing changes happen quickly—pricing logic, usage rights, metrics, audit risks. Without an overview, control becomes nothing more than playing catch-up.

2) Contracts

Contracts must be evaluated quickly—but legal capacities are limited. The result: bottlenecks, long delays, uncertainty.

3) Supplier Portfolio

There is often a lack of forward thinking: alternatives, risks in the portfolio, strategic options. Without a system, it is difficult to act proactively.

This practical pressure gave rise to Alice

We built Alice to reduce complexity and free up time for decisions – not for more administration.

License Module

Identifies market and licensing changes at an early stage, makes impacts visible, and helps to derive target strategies and measures.

Contracting Module

Accelerates contract evaluation with basic legal feedback and a clear traffic light system: What is uncritical, what needs in-depth review, what needs to be escalated?

Portfolio Module

Provides an overview of the entire portfolio, highlights alternatives and options, and helps to redefine scopes – so that teams can once again take a proactive approach.

Our Claim

Alice gives you back what has become most valuable in modern working life:
Time, clarity, and the ability to act.